What changed
A growing share of buying questions are answered by an assistant — ChatGPT, Perplexity, Google's AI Overviews — not a results page. Businesses invisible to those answers lose customers who never knew they existed.
AEO vs SEO
Same family, different judge. SEO optimises for a ranked page; AEO optimises for being retrieved and cited inside one generated answer. The work overlaps — structure, entities, authority — but the measurement is different.
The $99 audit
Your customers' real queries run against the major assistants, with screenshots; where you and two competitors appear; the diagnosed causes; a prioritised fix list you can act on with or without us.
The sprint and monitoring
Schema and entity markup, citable fact pages, llms.txt and structure fixes — shipped and re-measured. Monitoring re-runs the same queries monthly with a written report.
The honest ceiling
Nobody controls AI answers. We improve every input these systems use and measure the outputs. You see movement, or you see why not — in writing.
Questions
How long until results show?
AI answer indexes refresh on their own schedules — typically weeks, not days. That is exactly why monitoring exists.